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luminous Shadows

luminous Shadows

VYRA Studio

Visual Identity Concept

Visual Concept Development

Narrative Design

AI Fashion Imagery

Work

Elegance illuminated

About project

Luminous Shadows is a conceptual project for VYRA Studio, a fictional avant-garde fashion label. The central visual — a woman in black attire with glowing details — explores the tension between minimalism and spectacle, showing how clothing can exist both in the dark and as a source of light.

Project overview

The project investigates how light can be treated as part of clothing. Instead of seeing garments only as material, Luminous Shadows frames fashion as an interaction with energy, glow, and movement. The dark base creates a canvas where neon accents transform into living details, making the silhouette both sharp and otherworldly.

What I did

I developed the brand concept, generated and refined AI visuals, and built a narrative for a futuristic fashion line. Each image was curated to balance elegance and boldness, offering a vision of fashion that resonates with nightlife, digital culture, and performance aesthetics.

BRANDING

The brand and name were created using a term related to audiovisual products and using the icon that represents a movie theatre screen.

Tools used: Sketch, Adobe Illustrator

The brand and name were created using a term related to audiovisual products and using the icon that represents a movie theatre screen.

Tools used: Sketch, Adobe Illustrator

The brand and name were created using a term related to audiovisual products and using the icon that represents a movie theatre screen.

Tools used: Sketch, Adobe Illustrator

No images provided
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INFORMATION ARCHITECTURE

INFORMATION ARCHITECTURE

This content model shows the different levels of information about every film and navigation structure of the app.

Tools used: Whimsical

This content model shows the different levels of information about every film and navigation structure of the app.

Tools used: Whimsical

No images provided
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USER INTERFACE

For the development of the interface, I try to make it minimalist, easy to use, and that information about films takes the leading role.

Tools used: Sketch, Whimsical, Balsamiq

For the development of the interface, I try to make it minimalist, easy to use, and that information about films takes the leading role.

Tools used: Sketch, Whimsical, Balsamiq

No images provided
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PROTOTYPING

A prototype was performed to test the effectiveness of navigation, ease of usability, convenient position elements, alerting features, attractive UI, and then make adjustments after several rounds of review with users.

Tools used: Sketch, Invision, Principle

A prototype was performed to test the effectiveness of navigation, ease of usability, convenient position elements, alerting features, attractive UI, and then make adjustments after several rounds of review with users.

Tools used: Sketch, Invision, Principle

No images provided
Connect CMS Image fields (Image 1–10)

My Work

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eric best

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© 2026 Eric Best. All rights reserved

Made with ❤️ in 🇨🇦

eric best

LINKEDIN

BEHANCE

Looking for new opportunities

Let’s work together

contact me

contact me

Footer image

© 2026 Eric Best. All rights reserved

Made with ❤️ in 🇨🇦

eric best

Looking for new opportunities

Let’s work together

contact me

contact me

Footer image

© 2026 Eric Best. All rights reserved